Softify / Innovation Lab

WHAT
IF?

What if we use smart technology to turn dreams into reality?

AI / ROBOTICS / VISION / EDGE COMPUTING
HARDWARE / SOFTWARE / EXPERIMENTS / DREAMS
The lab

Two words that move us forward.

What if? For generations, that question has inspired us to explore new worlds and turn seemingly impossible ideas into everyday realities. Today, it keeps us thinking. What if smart technology could help feed more people? Make energy cleaner and more affordable? Put personal safety within everyone’s reach? Those questions drive us at Softify. We bring AI, hardware and software together to explore what we can build today. We turn ideas into prototypes, test them and learn. We’re guided by a belief that technology should make life better, and that its benefits should be within reach of us all.

Tomorrow’s technology.

SELECTED PROJECTS / 2026
PROJECT 01
Ori autonomous robot

What if your next AI prompt could roll across the room?

ORI-1 / Robotics / In development

Imagine AI you can share a room with. It recognises you, sees what you’re doing and moves closer when you need a hand. Helping your child with homework. Following a recipe with you. Bringing over the ingredient you’ve forgotten. Your words set things in motion.

With ORI, we’re building towards that future. We bring vision, conversation and movement together in a modular robot, using ordinary, affordable hardware. AI becomes something you can see, talk to and work alongside. Intelligence, quite literally, in motion.

RK3576
6 TOPS NPU
Computer Vision
Depth
Edge AI
PROJECT 02
AI computer vision experiment

What if we could use smart technology to put personal safety within everyone’s reach?

AI Vision / Computer Vision / Edge AI

Knowing someone has arrived home. Seeing who’s at the door. Getting a heads-up when someone enters the garden after dark. Peace of mind comes from small things. What if ordinary cameras could help you notice them, even when you’re not watching?

With AI Vision, we’re making intelligent security more accessible. Affordable cameras and AI that runs on your own hardware turn hours of footage into events you can find, review or receive an alert about. Your footage stays with you, without being sent to a cloud service for analysis. Smarter protection for the places and people you care about.

Local AI
Multi-camera
Event Detection
Affordable Hardware
Private by Design
PROJECT 03
Autonomous garden robotics

What if your garden had a robot gardener of its own?

Garden AI / Smart garden care / Robotics

Mowing the lawn. Clearing fallen leaves. Pulling weeds from between the paving stones. Even keeping track of the birds that visit. What if one intelligent system could take care of it all?

With Garden AI, we’re building a modular system that grows with your garden. A shared foundation of cameras, sensors and AI, with interchangeable modules for different jobs. Step by step, we’re creating an affordable garden helper that gets to know its surroundings and takes on new tasks with each new module.

Autonomy
Navigation
Sensors
Outdoor Vision
Robotics
PROJECT 04
FlexCast digital experience platform

What if the story on your screen filled the room?

FlexCast / Digital Signage / Experience

You walk into a showroom. A screen sparks your curiosity. A touch lets you explore further, while light, music and scent draw you into the story. What begins as an image becomes an experience you’re part of.

With FlexCast, we bring screens and their surroundings together. Touch invites people to explore. Sensors and radar help the space respond to the presence and movement of multiple visitors. FlexCast MOOD connects what’s on screen with lighting, scent and music. Together, they turn digital signage into something you can see, hear and feel. We call it Narrowcasting 3.0.

Digital Signage
Sensors & Radar
Touch
FlexCast MOOD
Light, Scent & Music
Explore FlexCast →
The next question

WHAT IF
WE GIVE IT A TRY?

Some ideas stay with you. A machine that should exist. An everyday task that could be easier. Tell us what you have in mind. Let’s see what we can build.

whatif@softify.nl ↗